. . . it's the opposite of shoplifting. got something you want to reach the masses? then just surreptitiously leave it on the shelf of your local store -- fantastic stuff. droplifting guide James's blog Comments marketing strategy I move books that should be on front displays, but are actually buried in the stacks, out to the places I think they should live.... www.beelavender.com like when i put Bee's books o like when i put Bee's books on the bestseller table/shelf? and Ariel's and Ayun's and other should be up front titles? likewise, Babywise and other dren get buried in weird places. i love the whole droplifting theory, that's great! suess "the futility of action does not absovle one from the failure to act" s u e s s Yep. I do this too... :) Yep. I do this too... :) "Do not forget. Remember and warn" -- Plaque fixed to the hollow shell of Sarajevo's National Library "Do not forget. Remember and warn." -- Plaque fixed to the hollow shell of Sarajevo's National Library oh, i love it! oh, i love it!